Match Day Collectible Cups

High-quality, food‑safe polypropylene cups with a Match Day strategy that fans love. Enjoy the drink, keep the souvenir.

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The Concept

Serve beverages in a reusable, collectible cup. Start with a club‑branded design and expand into game‑specific editions across the season.

Food‑safe Polypropylene Reusable Dishwasher safe

Two Models

1) Club Sales

The club purchases cups and sells via existing match day infrastructure (bars, kiosks, merchandise stands).

2) Aussie Cups Team

Aussie Cups manages a pop-up stall in-stadium and sells directly to fans with a fair revenue share.

Why It Works

  • Match Day is the secret – the stadium moment creates urgency and collectability
  • Engagement – fans build a series across the season
  • Revenue – new in-venue income stream

Can extend to finals, special events, or limited editions depending on the club’s interests.

Two collectible cups: left Phase 1 club design (2026), right Phase 2 game edition (vs Brisbane)

Left: Phase 1 – club-branded cup (2026) · Right: Phase 2 – game edition (“vs Brisbane”).

Phased Approach

Phase 1 – Entry

Club name + monochrome emblem-inspired pattern for fast approval and simple launch.

Phase 2 – Game Editions

Match-specific prints (e.g., “Club vs Opponent – Round 5”), driving repeat purchases.

Visuals are illustrative only and do not use official club trademarks.